I didn’t chat with all my customers, but I chatted with over a hundred of them, back when I was gathering data.
There were two main groups of buyers. The one was “older” or lets say simply didn’t have the time to grind anymore, their friends they played with got ahead. They felt for example they would hold the group back so they compensated with gear for example (D3).
Of course not having the time to grind and keep up also meant they didn’t really know what to buy and utterly wasted the currency, noticing it, coming back and buying more.
These kind of people were actually those I gladly sold to. It shouldnt be a choice wether to spend time with your children and keep up with your friends, but unfortunately this is how it goes. For some it wasn’t children, but simply too much work.
The second group was what I would call borderline addicts. They were younger, but typically not underage. Mostly students with tons of time.
They cared a lot about the best equipment and make the char as powerful as possible. Especially the students had a faible to purchasing whatever was listed highest on the market.
With the addicts it usually ended with them scamming me out of the last purchase, but then again I was approachable and nice enough to teach them their classes and what they need back in the day.
Of course many more fall inbetween those two groups. Girlfriends buying something for their boyfriends etc.